Five Ways Branding Saves Time and Money

Katherine-McGraw-Patterson_5 Ways Branding Saves Your Your Business Time and Money

When I begin working with a new client, the first thing I do is ask them if they can define their brand for me.  Why?  Frankly, because it tells me how much work we have to do.  If a business owner can tell me in clear language exactly what they offer, and to whom they offer it, they are miles ahead and we can hit the ground running. If they can’t give me that information, … Read more